Austin, January 23, 2026
Betty, a creative agency under Quad, has opened a new office in Austin’s downtown area, strategically positioned to enhance local innovation and marketing solutions. This expansion leverages the thriving entrepreneurial spirit of the city and aims to better serve Texas businesses. With an emphasis on local talent and resources, the agency plans to bolster its creative capabilities while also looking to establish a new office in Mexico City in early 2026.
Betty Expands Its Creative Agency in Austin’s Vibrant Market
New offices aim to boost creative innovation in Texas and beyond.
Austin, TX – In a significant move highlighting the resilience and dynamism of the local economy, Betty, a creative agency under Quad, has officially opened its new office in Austin’s bustling downtown area. This expansion aims to tap into the thriving entrepreneurial spirit of Austin, a city that has become a magnet for innovative businesses and creative talent.
The Austin office, which opened on January 22, 2026, emphasizes the strategic significance of establishing a local presence in the heart of Texas. This vibrant city offers fresh opportunities for creative solutions, supported by its blend of technology, culture, and enterprise. As local entrepreneurs continue to drive economic growth, Betty’s commitment to delivering localized expertise will enhance their capabilities in serving clients better.
Expansion Details
Austin Office
The new office is strategically located at 804 Congress Avenue, 2nd Floor, Austin, Texas 78701, and spans an impressive 8,400 square feet. This space is set to host a weekly team of over 25 photographers, stylists, and production crew members, bolstering the agency’s creative and content capabilities. By integrating local talent and resources, Betty is poised to deliver innovative marketing solutions tailored to the unique needs of Texas businesses.
Mexico City Office
Following the Austin opening, Betty will also establish an office in Mexico City, which is set to launch in the first quarter of 2026. This office will occupy a larger space of 10,000 square feet at Avenida Paseo de la Reforma 296, Colonia Juárez, 06600, Mexico, and will foster collaboration with Quad’s media agency, Rise. The Mexico City team aims to support various brands, focusing on sectors such as retail, grocery, and packaging design as it expands its client roster.
Strategic Significance
The decision to open offices in Austin and Mexico City underscores Betty’s commitment to engaging with diverse cultural landscapes while delivering innovative approaches to marketing. Austin’s dynamic tech scene and Mexico City’s rich cultural heritage provide unique opportunities for creative innovation and meaningful client engagement. The local focus not only enhances Betty’s operational effectiveness but also stimulates the local economy by creating job opportunities.
About Betty
Betty operates as a creative agency under Quad, providing comprehensive strategy, creative design, and content services. Their proactive approach emphasizes inclusive and inventive ideas that resonate with audiences, enabling brands to achieve their goals. Betty prides itself on its end-to-end brand design services, including its Favorite Child offering, which ensures a cohesive identity across all channels.
About Quad
Quad (NYSE: QUAD) is recognized as a marketing experience company committed to fostering direct connections between brands and consumers across various platforms. Through its MX Solutions Suite, Quad integrates creative, production, and media solutions, aimed at simplifying marketing processes and enhancing client value.
Contact Information
Betty
10 Northeast 2nd Street, Suite 220, Minneapolis, MN 55413
Phone: 612.399.0500
Email: info@bettyagency.com
Frequently Asked Questions (FAQ)
What are the new office locations for Betty?
Betty has opened new offices in Austin, Texas, and Mexico City, Mexico. The Austin office is located at 804 Congress Avenue, 2nd Floor, Austin, Texas 78701, and the Mexico City office is at Avenida Paseo de la Reforma 296, Colonia Juárez, 06600, Mexico.
When did the Austin office open?
The Austin office officially opened on January 22, 2026.
What is the size of the new offices?
The Austin office spans 8,400 square feet, while the Mexico City office covers 10,000 square feet.
What services does Betty offer?
Betty provides comprehensive strategy, creative, design, and content services, including end-to-end brand design through its Favorite Child offering.
How can I contact Betty?
You can contact Betty at 10 Northeast 2nd Street, Suite 220, Minneapolis, MN 55413, by phone at 612.399.0500, or via email at info@bettyagency.com.
Key Features
| Feature | Details |
|---|---|
| New Office Locations | Austin, Texas, and Mexico City, Mexico |
| Austin Office Opening Date | January 22, 2026 |
| Austin Office Size | 8,400 square feet |
| Mexico City Office Opening Date | First quarter of 2026 |
| Mexico City Office Size | 10,000 square feet |
| Betty’s Services | Strategy, creative, design, and content services, including end-to-end brand design through Favorite Child |
| Contact Information | 10 Northeast 2nd Street, Suite 220, Minneapolis, MN 55413; Phone: 612.399.0500; Email: info@bettyagency.com |
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